This toothpaste has the revolutionary Blue Light Technology. When used, you'll see the unique blue foam in action. After brushing, your teeth will be visibly whiter than ever before. Right from the first brush! It also provides gradual whitening with regular use for a smile that will shine brightly.

How to Use
• Apply to your toothbrush
• Clean the outer surfaces of your upper teeth, then your lower teeth
• Clean the inner surfaces of your upper teeth, then your lower teeth
• Clean the chewing surfaces
• For fresher breath, be sure to brush your tongue, too